How To Implement an IAP Revenue Stream

How To Implement an IAP Revenue Stream The growth of Freemium gaming models has pushed developers to implement new monetization strategies, subsequently giving rise to the IAP (In App Purchase) model. Many success stories have stemmed from game studios converting to IAP, or more commonly adopting the model to supplement traditional in game ad revenue. […]

How to Increase Mobile Game ARPDAU (4 Ways)

How to Increase Mobile Game ARPDAU (4 Ways) One of the most valued metrics in gaming is ARPDAU (average revenue per daily active user). This metric is especially significant to freemium game developers. According to research firm SuperData, freemium games accounted for 78% of the $139.9 billion in total gaming revenue generated in 2020. Developers […]